Animism

Willerslev, 2007
The traditional term for this set of beliefs, whereby nonhuman animals (and even non animals such as inanimate objects and spirits) are endowed with intellectual, emotional, and spiritual qualities paralleling those of human persons, is animism.

Willerslev, Rane. Soul hunters: hunting, animism, and personhood among the Siberian Yukaghirs. University of California Press, 2007:2