Page last edited 1,857 days 10 hours ago
From AnthroDef
Jump to: navigation, search

Cohen, 1988[edit]

"Commoditization" is a process by which things (and activities) come to be evaluated primarily in terms of their exchange value, in a context of trade, thereby becoming goods (and services).

Cohen, Erik. "Authenticity and commoditization in tourism." Annals of tourism research 15.3 1988:380.